Channel-by-channel analysis tailored to your subject's industry. Ships in four editions — SaaS & Tech, Industrial, Consumer, and Professional Services — so the platforms covered, review sources, sentiment signals, and benchmarks all match where your category actually shows up. Pick the edition (or let AI suggest one) when you configure the report.
Detailed analysis of presence across LinkedIn, X/Twitter, Instagram, TikTok, Facebook, Reddit, YouTube, and review platforms like G2 and Capterra.
Aggregate sentiment scoring across review sites, social mentions, and community discussions — with trend direction.
Side-by-side comparison of follower counts, posting frequency, engagement rates, and audience growth across platforms.
When competitors post, what formats perform best, which topics drive engagement, and where conversations are happening.
Detect negative sentiment spikes, emerging complaints, and reputation risks before they become full-blown crises.
Data-driven suggestions for content types, posting cadence, and platform prioritization based on competitor performance.
A SaaS audit and a consumer-brand audit aren't the same exercise — different platforms, different review sites, different benchmarks. Social Media Audit ships in four industry editions, each with its own platform priorities, review-source mix, and engagement benchmarks. Pick the right edition when you configure your report, or let our AI suggest one based on your company profile.
Cloud platforms, dev tools, B2B / B2C software, marketplaces, APIs.
LinkedIn-led with a strong dev-community layer (X, YouTube, Reddit, Hacker News). Review sources include G2, Capterra, TrustRadius. Benchmarks calibrated to B2B-software posting cadence and engagement norms.
Hardware, equipment, OEMs, contract manufacturers, industrial suppliers.
LinkedIn-dominant, with trade-press mentions, YouTube product / facility tours, and industry-association signals. Consumer review platforms intentionally de-emphasised — we don't pad the report with thin data.
DTC brands, CPG, e-commerce, retail, food & beverage, apparel.
Instagram and TikTok lead, with influencer-mention tracking, UGC patterns, and Amazon / retailer review signal. Reputation sources include Trustpilot, Yelp, and platform-native review surfaces.
Agencies, consultancies, IT services, accounting, legal, professional firms.
LinkedIn-anchored with thought-leadership signal — long-form posts, partner / employee amplification, conference and podcast mentions. Reputation sources include Glassdoor, Clutch, Chambers & Partners, Vault, and Best Lawyers.
Not sure which edition fits? When you configure your report, our AI will recommend an edition based on your company profile — you can accept it or override with one click.
Benchmark your social performance against competitors and discover content strategies that are working in your space.
Understand how your brand is perceived relative to competitors across review sites, social platforms, and community forums.
Monitor competitor reputation signals and identify opportunities to shape the narrative in your favor.
See where your competitors' communities are most active and what topics drive the most discussion and engagement.
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